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Startup strategy from leaders who've been there, done that.
Unlock the expertise of seasoned founders and sales leaders through our bootcamps, guides, and templates designed specifically for SaaS startups.
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Actionable Content, Not Just Concepts
With over 50 years of collective experience, our content is built for real world application. We focus on SaaS startups at every stage, from just getting started to reaching $50M in revenue.
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Access our bootcamps and resources covering topics from startup sales and growth to fundraising.
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Courses and content developed by industry leaders who have operated, invested in and mentored startups to acquisitions and IPOs.
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Whether you’re scaling up or just beginning, our courses and content provide the insights and strategies you need to avoid common mistakes and reach your startup’s potential.
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Who We Are
SmartSaaS is a global e-learning company specializing in pre-revenue to growth stage startups founded by a team of startup execs obsessed with growing companies through sales and marketing. With backgrounds as CEOs, COOs, VPs of Sales, and VPs of BizDev, we have learned from both our failures and successes, taking companies from idea to multi-million dollar organizations.
Brielle Perry and Jessica Rubin are founding team members and serve as VP of Sales and VP of Business Development, respectively, for venture-backed startup DataGPT, a generative AI data analytics software company. Robyn Orisini is currently the Founder and CEO of a revenue growth and lead generation consultancy, Lunas Consulting, and Head of Operations & Strategy at Mino Games, a mobile gaming company.
Blog & News
Keep pace with the constantly evolving world of startups, sales, and fundraising.
A Step-by-Step Guide to Competitive Analysis
Gaining traction in a crowded market is hard. Doing proper competitive analysis helps you gauge how your business stacks up against others in your space. Get strategic insights to outpace your rivals through our straightforward competitive analysis process.
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Demand Generation vs. Lead Generation: Understanding the Key Differences and Their Impact on Your Business
Discover the symbiotic relationship between demand generation and lead generation so you can boost your business’s pipeline and revenue.
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Embracing a Systematic, Inclusive, and Data-Driven Method for Impactful Discovery
By formulating clear hypotheses, conducting comprehensive research, and effectively linking back insights to your initial assumptions, you can create an MVP that stands out with its innovative and impactful ideas. Arm yourself with these structured steps to confidently move forward, saving valuable time and resources in the process.
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